Brand
Published on 16 May 2013 by Jake Judd
At Judd Associates we really do pride ourselves on being in tune with ambitious growing companies who want a direct line to the creative team working on their project. No project is the same yet many have similar original objectives … Continue reading →
Published on 27 March 2013 by Jake Judd
Great brand identity design is concerned with creating timeless iconic symbols that sum up in visual terms what words can only try to. Ancient civilisations created symbols for writing and communication and here we are in the 21st century applying … Continue reading →
Published on 22 March 2013 by Jake Judd
The purpose of a design brief is to inspire the design team to produce original and relevant work. Paradoxically, a tight, sharp, focused brief helps the creative juices to flow. Market Overview It is necessary to review the existing brand by establishing … Continue reading →
Published on 15 January 2013 by Jake Judd
As consumers and individuals we are as Homo Sapiens conservative in outlook, where change is often baulked at and regarded with an “if it aint broke why fix it” attitude. ITVeeee BAD !! As consumers and individuals we are as … Continue reading →
Published on 7 January 2013 by Jake Judd
Some will remember the phrase “your flexible friend” ? This was a line that related to one of the first mass market credit cards yet it could equally apply to your brand. Flexibility as a brand doesn’t mean you mess … Continue reading →
Published on 31 December 2012 by Jake Judd
Be original and stake your claim Irrespective of the market you operate in don’t underestimate the power of your brand. What is this “power” anyway ? The power that lies in your brand depends on how much you invest in … Continue reading →
Published on 29 November 2012 by Jake Judd
Marketing yourself and your brand in 2013 With the economy as it is and the outlook as poor as the current environment feels all clients and all customers are looking for the best service at the best price. Whether you … Continue reading →
Published on 27 November 2012 by Jake Judd
It is very easy for brands to lose direction. Successive managers inherit brands with their protective structures. Inevitably, these new managers create new situations as they face new challenges and the temptation for short term solutions is hard to resist, … Continue reading →
Published on 5 June 2012 by Jake Judd
Unity in the UK Keep the Union Jacks up Never take them down Keep them on bridges In our villages and towns Yellow, white, black blue or green All the people love our Queen We love her life, her work … Continue reading →
Published on 13 July 2011 by juddassociates
Judd Associates’ services extend further than the East Sussex area, we cover a nationwide supply of web design & marketing services. Our Web Design services cover a range of proven and successful online techniques which can help business’ and websites … Continue reading →