Anglian Water Direct Integrated Rebrand

Anglian Water Direct is a commercial business unit of Anglian Water Services Ltd, one of the UK's leading water and wastewater companies. AWD markets emergency insurance and environmental products to Anglian Water customers via a number of partnerships with specialist companies.

Judd Associates created a vibrant and contemporary looking new identity for AWD appealing to a consumer orientated customer base. Integrated with this dynamic identity has been a user friendly and intuitive CMS & content validation system enabling multi level access rights - administrator, user, super user etc. Anglian Water Direct can now engage with its customers in a simple yet coherent way reinforcing its trusted strong links with the Anglian Water region community.

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