Search Engine Optimisation (SEO)
Achieving "above the fold" search engine results placement
A major challenge with any website is ensuring it is popular with search engines so it appears on the first page of search results, and preferably right at the top.
Simply submitting a website address to search engines does not mean it will start showing high in the search results.
A campaign of search engine optimisation (SEO) will improve things no end. Search engines typically assess a site against 200 criteria to determine a site's placement on the search results page.
For example:
- appropriate placement of target words and phrases on the website, both visually and within the underlying computer code
- quality and accessibility of the underlying computer code
- quality and quantity of links to the website
Judd Associates has a proven track record of achieving high placements in search engine results, both for local and global searches.
Case studies
FreeDigitalPhotos.net
FreeDigitalPhotos.net is a royalty free stock photography site. Judd Associates' search engine optimisation skills have ensured high search engine results placing.
- Google search for royalty free photos: page 1, position 2
- Google search for free photos: page 1, position 2
- Google search for free images: page 1, position 3
Great British Interiors
Handmade Kitchens is the website of Great British Interiors, based in Sevenoaks, Kent. Judd Associates re-designed their website and made it search engine friendly.
- Google search for handmade kitchens: page 1, position 1
- Google search for quality kitchens in kent: page 1, position 1
- Google search for sevenoaks kitchens: page 1, position 3
- Google search for tunbridge wells kitchens: page 1, position 7