Public Relations

The press release has evolved. With online reach, embedded media and SEO power, Judd Associates can get you printed, published, tweeted and talked about – all at the click of a button.

You need to reach top-tier press contacts and secure coverage in the right places. You also need to get your brand seen and talked about online.

With Judd Associates in your strategy, you can do both at once.

We will release your story to Yahoo News, to the Times, The Daily Telegraph, and others. Our task is to get you in front of the right journalists and bloggers. We optimise our release on your behalf specifically for search engines. The result, you can get thousands of potential customers reading, thinking and talking about your news.

It's fast and it's powerful.

Our PR services include:

Press Releases

We write optimised press releases and syndicate them throughout the internet to increase your online presence. If a release is published online, it can generate a snowball effect as readers may recommend it via their social networks.

Content Development

Developing your website content so that it engages and attracts users either with updated textual information. Search engines are known to favour websites with frequently changing, authoratitive content. An ideal way to keep a website fresh is to add a blog, or newsfeeds from other sources.

Video

Production of short video clips with install into your site and YouTube.

Businesses should use YouTube for traffic generation:

• Google now shows one or two YouTube videos on its first page of standard web results.
• YouTube is being used as a search engine in its own right, particularly for "how to" / "tutorial" types of video
• It is easy to embed YouTube videos in your website, and this facility is integrated into the Judd Webtoolbox.

Electronic Direct Mail

Broadcast marketing of your offers, seasonal or otherwise. Read more about our email marketing services.

Blogging

Keeping your website up to date with relevant news and information on your company and industry.

Social Networks

Set up social networking, giving you a platform to interact with your customer base on a more informal basis. We include all the usual suspects; Linked IN, Facebook & Twitter. Read more about social media.

Viral Marketing

We work with you to create viral marketing ads and releases which will reach and intrigue both your existing and your potential customer database.

Assessment

We continually assess results at regular intervals and make you aware of progress and key successes.